Here are 10 questions to start you thinking in the right direction.
- When you speak to audiences, internal or external, are you being yourself or playing a role?
- Consciously or unconsciously, do you ever use language to mislead rather than communicate?
- Do you do the right thing because it’s the right thing, or because it’s good PR?
- Should information be public unless there’s a reason to conceal, or secret unless there’s a reason to reveal?
- Do you find it hard to admit when you or your company are in the wrong?
- Are you honest with yourself about your personal strengths and weaknesses?
- Do you ever ‘brief against’ someone or simply talk behind their back?
- Are your job and your organisation socially useful?
- Is there anything about what you do, or what your organisation does, that you wouldn’t like your mother to know?
- Would you feel comfortable inviting an investigative journalist to look round your operation?
Have a great 2014!
really, there are the main questions of the Creaton 😉